The organizer prepared zones for visitors, they could watch driving activities, drift shows, enjoy the expositions of racing specials, exclusive BMW models and historic vehicles. For those who wanted to indulge in experiential rides, there were activities on the race track, Race Taxi with a professional driver on a BMW M2, including Drift Taxi on specially modified BMW vehicles with an output of 800 hp and sightseeing helicopter flights. The festival culminated with concerts by Kali, Richard Müller and the band HEX.